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Client Advisory – Beyond Giving Tuesday: How to Make New Donors Last
Last week, Tuesday, December 3, otherwise dubbed “Giving Tuesday,” rallied constituents via social media-driven initiatives to give and volunteer. In its second year, Giving Tuesday saw notable growth...
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Client Advisory – How to Add Digital to Your Major Gift Strategy
Originally published May 20, 2015 Should you use social media to engage your major gift prospects and donors? Absolutely! According to a recent giving day case study, 42 donors made gifts between...
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BWF Client Advisory – 3 Ways to Connect with Donors on LinkedIn
Originally published August 5, 2015 With over 364 million active users, LinkedIn can be an incredible source of information that can help you understand individuals who may give to your organization....
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BWF Client Advisory – The 2015 “Philanthropy 400”
Originally published November 4, 2015 The Chronicle of Philanthropy recently released its 25th edition of the “Philanthropy 400,” ranking the top 400 charities that secured the most philanthropic...
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Client Advisory: Donor Relationships—Organizations or Individual Fundraisers?
Donor Relationships: Organizations or Individual Fundraisers? The most successful gift officer in your organization has just resigned and accepted the same position at a similar organization across...
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Guidance For Digital and Social Fundraising in 2017
Introductions First Hello, fellow fundraising professional. My name is Barett Christensen, recently hired Senior Associate at Bentz Whaley Flessner. If you will humor me, before we get to the...
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Finding The Wealthy With Social Media
A Case Study: What nonprofits can learn about wealth targeting from selling investment real estate on Facebook. I feel strongly about the power of the tools and strategies available today to savvy...
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Using Social Media to Find Planned Gifts
It is becoming increasingly clear that social media can be a tremendous tool for annual giving shops seeking to engage donors. While annual giving has found value in social media, where does planned...
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How Social Media Accelerates Fundraising through Digital Relationship Building
In this month’s Points of Practice, read how digital and social technologies can help take your organization to the next level and allow you to share your mission in ways that are beyond past...
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The “Wealth” of Social Data
Facebook used to be a social network. Now it’s a data company, maybe even the largest in the world. Social media used to be a novelty in fundraising, usually handed to annual giving to engage...
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The 1.5 Million Wealthy Women of Facebook
At Bentz Whaley Flessner, we offer a suite of services including digital strategy development. As part of the strategy development process, we analyze, craft, and build targeted audiences for...
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Digital Major Gift Lead Generation
CASE STUDY 1 Background A southern, top-tier research university was approaching the end of a $1+ billion dollar campaign when they had the opportunity to relocate their medical school as part of a...
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How To Use Social Media to Find New Major Gift Prospects
Flow Chart: Click to Enlarge Social Database Prospecting Social Networks have been collecting and purchasing massive amounts of data in the past three years. This data is now available for...
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CASE International Advancement Conference
North American Strategies for Global Alumni Relations and Fundraising February 7–9, 2018 Hyatt Centric Chicago Magnificent Mile Chicago, Illinois, United States Barett Christensen serves on the Social...
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BWF Client Advisory – The 2015 “Philanthropy 400”
Originally published November 4, 2015 The Chronicle of Philanthropy recently released its 25th edition of the “Philanthropy 400,” ranking the top 400 charities that secured the most philanthropic...
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Facebook and Cambridge Analytica: What You Should Know
Several BWF clients have asked our thoughts on the Facebook and Cambridge Analytica data controversy and what advice we have at this time. At this point in our current media cycle, it is likely you...
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GDPR and Nonprofit Strategy
BWF’s Expert Panel Discussion: of GDPR and Nonprofit Strategy May 2018 Still have questions about GDPR and missed this month’s BWF LIVE Facebook Show on this topic? Watch the recording here: At the...
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Platform Fundraising is Here: Are You Ready for It?
Josh Birkholz, principal at Bentz Whaley Flessner, recently wrote an interesting article articulating our firm’s vision and predictions for platform fundraising. Here is a short excerpt. “Today, it...
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Strategic Fiscal Year-End Investments
With the end of the fiscal year fast approaching, we wanted to congratulate our clients and the record results many of them have achieved. Being a part of your success is exciting. We also wanted to...
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BWF PinPoints: Transparency in Nonprofit Digital Marketing
For anyone who stays current with industry news, the principle of transparency has received a lot of attention lately. From Ray Dalio’s philosophy of “radical transparency”, which he discusses in his...
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